BLOGGER IN MOZART’S FOOTSTEPS THROUGH THE REGION OF SALZBURG - MOZART CARE REINTERPRETED AND NEWLY IMPLEMENTED The European Mozart Wege use modern communication channels through blogging an influencer marketing tool13.07.2018 Press release July 2018  PDF,186KbUnder the motto "Creating Encounters" the EMW dared to take their first steps into influencer marketing. The Salzburg-based blogger Carolina Hubelnig from "Ach du gute Güte" has followed Mozart’s footsteps in the Salzburg region and visited places where Mozart's heritage is still visible and experienceable. The central aim of the European Mozart Ways was to open up to the new media strategy through young communicators and to make the legacy of Mozart accessible to young media consumers through targeted measures... Follow the blogger travel via blog.mozartways.comor on Facebook.«back |
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